Ready-made or custom build?

How to tell which route actually fits your business

4 minute read

Choose ready-made when speed matters

A ready-made build is finished, tested and live in days. You are buying a proven layout with real content structure rather than paying for discovery, wireframes and revisions.

It suits businesses whose needs are well understood: a service company, a shop, a clinic, a studio, a restaurant.

Choose custom when the product is the website

If the site has to model something unusual — a booking engine with odd rules, a marketplace, a portal tied to your own systems — start from a custom build. Bending a finished template around a novel process costs more than building it properly.

The middle route

Most buyers land here: buy ready-made, then use the 25 included changes plus a small custom-development block for the one or two features that are genuinely specific to them.

Ready to look?

Every build in the marketplace has a live preview and a fixed price.

Browse websites

Keep reading